What is a Blog?

If you are thinking that you will start writing a blog, then before starting you should learn some details on “blog “. For writing a Blog, no technical experience necessary – as a matter of fact, it’s much easier and faster than you think! , but you should know few details before starting the Blog. In my case, I have started writing my blog in the year of 2018 and after lot of mistake I somehow learned writing blog and still I am learning, Learning never ends. I will be trying to share my knowledge with you through this article, time to time. If you are thinking to start writing a blog or already started, then you can join me subscribing this to get my next update and we can exchange our ideas and thoughts.

So why you want to start writing Blog?

I assume, there may be a multiple reason for you, to starting a blog but it can be a source of “alternate earning”. However, you should know that there are plenty of benefits writing a blog. It can be a good alternate earning source, also you can create good audience for your blog, attract targeted leads for marketing your products or you can establish yourself as a good writer.

Blog Page

Blog is nothing but an informational online journal or online website which present the content in reverse chronological order, like newer content will appear first. It’s an website and internal content often referred as “Blog Post” . Blogs can run by any individual or a small group of people to present information in a informal style. Presently there are lots of corporate blogs that produce a lot of informational and thought-leadership style content. new information gets updated regularly in a blog website by the owner. Updates are normally consists of collection of blog post.

The Blog Post

These posts can be short , informal or professional. Blogs need to be updated regularly as a consistence basis, here its differ from traditional website. Blog owner updates their blog daily, weekly , or monthly, publishing a new content on the blog on a regular basis , because to engage the readers. However in traditional site owner updating content time to time , keeping the same contain longer duration. Blogs content having the option for readers to comment or ask questions on specific post, which does not have in traditional website. Traditional website page provides information for the visitor and encourages them to take a specific action only. Blogs always engage the readers with blog post.

What is the history of Blog?

Since mid-90s, Blogs started grew from online diaries and journals. Personal web pages were created by internet user from that time, they used to publish their content and maintain regular update about their thoughts, personal lives etc. That time its used to called “web log” , afterwards this “weblog” converted as “ Blog” . Later on seeing the popularity and growing nature of such web pages , multiple different types of tools introduced for the user benefits to create online journals and blogs, helps better blogging for all level of peoples. “ Blogger.com “ launched in 1999 which was acquired by google in the year of 2003, “ WordPress “ released its first version as a blogging platform in the same year , both the platform got popularity.

What is the reason to start a blog?

Different reasons are there to start a blog. You can start writing a blog may be for personal reason as passion of writing ,  or can start a blog for business reason ,business blogging. Doing blogging for business, projects, or anything else can generate money, for that you to rank your website higher in Google SERPs, a.k.a. increase your visibility.

Business blogging help you get to your consumers and grab their attention on your products through you blog. Traditional business website will remain invisible, whereas running a blog makes you searchable and competitive. Purpose of a blog is to connect to the relevant viewers and also to boost your traffic and send quality leads to your website. If your blogs are frequent with better content, higher will be the chances for your website to get discovered and visited by your target audience and the blog will be an effective lead generation tool. It will convert your website traffic into a high-quality lead and will help you to build a brand.

Top brands and businesses houses create their blogs to inform their customers about the products, share organisation’s news, and reach a wider audience. Blogging is a vital part of online marketing strategy for many businesses.

Listed below few benefits of blogging :

You can showcase your skills, creativity, and talents. Its provides a platform to organize your thoughts and ideas. Its helps individuals to become an authority in their industry, also helps to make money from blogs using various monetization methods. Its helps you to socialize with like-minded people online. Its can also be used for  awareness, run social media campaigns, and influence public opinion. Businesses houses use blogging to attract more potential customers to their websites.

Who can Start a Blog?

Anyone who wants to start a blog, can easily start the blogging. Present days blogging are not so critical like earlier days, where you need to know about coding for simple updating a blog. Now, multiple different types of tools are available which can allow you to create a blog easily without writing any code. Within a few minutes you can create a blog with a good platform. You can  use ” Blogger” google platform, or “WordPress.com  ” as a blogging platform, which basic version is free, very user friendly and easy to configure among other platforms like Constant Contact Website Builder, Gator, Tumblr , Medium , Squarespace , Wix ,Ghost .

“Blogger ” Google’s blogging platform.

Blogger platform is a free blogging service by Google. It helps you  a quick and easy way to create a blog for anyone. Blogger is one of the oldest blogging platforms since being. It was first launched by Pyra Labs in 1999, and Google acquired Blogger later in 2003 and reshaped , which we are seeing today . This blogging platform is from google blogger platform. You need to open a google account to start a free blog on Blogger platform.  

You can use your existing Google account for your blog, linking your google account, will help you login through that account. Also, Blogger links with Google’s provide countless other tools, including Ad Sense, Google Analytics, and many more. This free platform includes several design templates and also flawlessly publishes to Google+  and there are free apps which you use for your post and edit through iPhone and Android devices.

As a benefits , its free and easy It’s easy to use and manage without any technical skills, this has added advantage of Google’s robust secure platform and reliability.

Drawback is , its limited tools with basic blogging only and can’t add new features as your blog grows in popularity. Design options are limited, with fewer templates available. Third party templates for Blogger are often low quality. Blogger does not have frequent updates or new features.

Cost point of view , Blogger is free with a Blogger subdomain, If you want to use a custom domain, you need to buy domain from google or third party.

WordPress.com  

“ WordPress.com  “ offers a basic blog hosting service. WordPress.com is also a free blog hosting service offered by Automatic, a company created by WordPress.org co-founder Matt Mullenweg. However , you can purchase additional choices like a custom domain name, additional storage, and other premium services. WordPress started in 2005 with keeping a goal to accrue a larger audience with WordPress experience. WordPress.com is a good user friendly blogging site for users who may not be comfortable with advance feature of self-hosting. As a benefits , its does not require any setup, Easy to manage and use , Its free with its subdomain .

Draw back is its very limited option to extend your site , Customs themes and plugins are require additional cost its not free, You can not run advertisement however WordPress will give their ads on your website without any money to you. WordPress.com can suspend your account if they find any violation as per their terms of service and you don’t own your blog.

Costing side , basic account is free, but it will have WordPress own ads and branding. You can upgrade to their Personal plan with additional cost to remove WordPress logo and advertising from your website. You can also get a custom domain like  www.abcsite.com . There are many blogging platforms available, however my choice is “Blogger” and WordPress platform. If you want to start blogging then I will suggest start with any one of this platform, however initially “Blogger “ will be more easier for beginners.

 So, before starting, choose the proper platform as per your suitability. Most of the beginners make a common mistake with choosing a wrong blogging platform to start a blog, hope now you will not be making this mistake. I prefer to use WordPress. It is the world’s most popular blogging platform and website builder.

There’s many more to learn ,    

Entire blogging journey is a continues learning process, you have to be very open minded and ready to learn new ideas new things if you want to be successful.

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